Targeted Press Release Distribution
When it comes to distribution, RightResponse eMarketing covers all the bases. We offer targeted manual distribution that places your release directly in front of specific media contacts. We ensure your release is sent to the most appropriate reporter, editor or department covering your area of news. Our services include:
Complimentary Distribution
Our standard press release writing service includes free delivery to one U.S. newspaper of your choice, one online source and the Associate Press, which serves thousands of media outlets worldwide.
Enhanced Distribution
Take advantage of one of our cost-effective National or Global Distribution packages for broad news coverage. Or choose our Custom Distribution service to tailor delivery based on your individual needs to reach specific newspapers, TV/radio stations or magazines. You can also target your distribution to select cities, regions, industries and even demographics. Our Enhanced Distribution packages include direct delivery to the email, fax or mailbox of your selected media.
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Enhanced Distribution Packages
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Global Online
This package is highly beneficial if you sell products and services on the World Wide Web or simply want to take advantage of the Internet to promote your company. The Global Online Package provides an inexpensive and guaranteed way to target millions of consumers who are searching for products and services online.
Our team of PR experts will submit your release to 10 preselected distribution points that can deliver quick exposure for your business on high-traffic search engines, newswires (such as Google and Yahoo News), third-party Websites and relevant blogs. These powerful distribution points also will email your release to media outlets, newsrooms, journalists, analysts, freelance writers and others who have asked to receive press releases.
National Radio
This package includes distribution to a preselected list of top radio stations in the United States. Your release will be delivered directly to 20 of the country’s most popular radio programs (news/talk, business news, news).
National Newspaper
Each of these packages features distribution to a preselected list of 20 U.S. newspapers with a circulation of at least 200,000. We will distribute your release directly to journalists at major U.S. newspapers/print publications such as the New York Times, L.A. Times, Chicago Tribune, Atlanta Journal Constitution and Dallas Morning News.
The following newspaper package options are available, with delivery to the reporter/editor assigned to each particular area:
Business: Good for announcing any general news about your business
Technology: The ultimate way to spotlight a new Web site, software or high-tech product/service
Banking: Great for announcements about financial products, services and companies
Features: Appropriate for any news item with broad appeal or human interest
Lifestyle: Suitable for lighter, non-business news
Real Estate: Ideal for promoting news relevant to the real estate industry
Military: Perfect for reaching a strictly military audience. Distribution list includes 20 military publications, including the Air Force, Army, Navy and Marine Times, as well as newspapers published by individual military installations
Note: Inquire about our Custom Distribution option if you would like to choose specific media outlets instead of one of our preselected lists.
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